Hawaii Fashion Month Launch

Governor Abercrombie and the Hawaii Fashion Month Steering Committee

Governor Abercrombie and the Hawaii Fashion Month Steering Committee – photo by Travis Okimoto

Yesterday, at The Modern Honolulu, Governor Neil Abercrombie proclaimed October as Hawaii Fashion Month (HFM), announcing the launch of the inaugural month-long event to celebrate and promote all aspects of Hawaii’s fashion industry.  State Sen. Will Espero led the announcement and was joined by Hawaii Fashion Incubator (Hifi) co-founders, Melissa White and Toby Portner, along with Mary Alice Evans, Senior Director of the State Department of Business, Economic Development and Tourism (DBEDT), who are part of the team spearheading initiative.Hawaii fashion designers, wardrobe, hair and make-up stylists, fashion writers, manufacturers, retailers, artists, educators, business leaders and others were in attendance, filling up the Sun Suite venue.  The goal of the month-long initiative is to engage the local community, along with visitors from around the world, to connect with, purchase and learn more about Hawaii fashion. To learn more about opportunities to get involved, and the more than twenty events on the HFM calendar, go to hawaiifashionmonth.com.

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